Marketing tips

Until the I published my first novel, Babe Driven, at the end of 2013, I had no idea about Twitter or how to use it. I knew it could be a great way to reach out to readers and market my book, but hadn’t a clue on where to start. I decided I need to learn and went on a local business seminar, where they told you how to set up the account, choose a username and profile picture.

From these very slow and frustrating beginnings, I now have a very interesting and real network of lovely people who I talk to regularly about my writing and what they are doing or working on.

My account has grown from a few followers to over 40K and this is all down to posting informative content and not annoying everyone with continuous sales tweets. If you want someone to take an interest in your Twitter timeline, then you have to provide something that they will enjoy reading and share with their own followers!

A good way to get Retweets is to add photos to your messages. I find the photo sizes in pixels 506 x 506 for a shared image, 1500 x 500 for a cover photo and 400 x 400 for a profile photo.

Lizzie Chantree books Twitter Ad quote

Retweeting other people’s work creates the feel good factor and they may return the favour. Once again, don’t add too many tweets as this is called spamming and other tweeters may get bored and unfollow.

People often follow someone else because they like the look of their profile information and photo, so a blank photo and no description of your work and interests is possibly a turn off. A good profile is the first thing everyone notices, so make it as good as you can.

Other Marketing tips can be found on my blog:

Keywords in reviews.

Promoting your Free Ebook. 

Networking. How to network on Twitter. 

The EU requires that we use the cookie banner pop up.

How to add a EU cookie banner on your website

Tips on running a free book promotion.

How to use keywords for authors.