Monday Marketing. 3 Quick tips.

Hello everyone. Happy new week. I have my first author talk in a library this week and have been researching the best way to schedule the talk. They have booked me in for two hours, but my chat needs to be about 20 minutes and then an author Q&A and tea and coffee. I’ll let you know how I get on as I’m extremely nervous and two hours seems a very long time!

NSM tweets

Tips for planning an author talk:

  1. Have seven points of interest and explain them to your audience, so that they understand the structure of the talk. For example: Point 1. My working life before I became and author. Point 2. Fun facts about my career. Point 3. Why I changed career path. Point 4. Self-publishing. Do I think it’s a good idea? Point 5. Publishing contracts. What it’s like being offered one. Point 6. How some books become bestsellers. Point 7. Life after you’ve published a novel.
  2. Plan questions you might be asked and write your answers, so that you aren’t caught off guard.
  3. Hold a Q&A session, so that visitors can ask any questions you haven’t already answered.

Good luck if you have your own author talks planned. If you have any top tips to share, feel welcome to leave them in the comments section below. Much appreciated! From Lizzie:)

 

Are you a tidy person?

Are you a tidy person? By this, I mean, is your desk space clear, your housework up to date and your mind clear and raring to go? Lol:) I try and keep on top of housework and the studio where I write usually has a clean desk space, but with a second book launch and book tour rapidly approaching, I seem to be surrounded by piles of ‘stuff’. I have a corner for gifts for my online facebook launch, boxes for my paperback launch, books ready to sell, paperwork that needs clearing, notes and lists of things to do and suddenly my clear area to work has become an avalanche!

Perty.Lizzie Chantree. Launch party

Multi-tasking is something I am good at, but I’m so easily distracted by another idea that I have to write lists and cross them off, so that I finish one task before I begin another. I don’t always stick to this rule though. My studio, although very well thought out and organised, is quite small, so everything has to have it’s place and I am finding that my space is creeping into other areas of the building as I leave more boxes that I can’t fit into my studio, just outside the door.

Writing this is making me realise that I need to spend a few hours putting everything where it should be and finding a designated corner for book launches. I also have a library talk coming up and need promotional items and banners for that which will take up more space! In fact I need to sell more books and find a bigger studio. You’ve got to have a dream!

56962474-D81F-4F77-88E8-BE818D202317

Introducing… Martin Geraghty.

Introducing talented author Martin Geraghty.

Hi there,

My name is, Martin Geraghty, my debut novel, A Mind Polluted, is a story that begins with a thirteen-year old boy, Connor Boyd over-hearing a terrible confession from his mother’s lips. This confession sets a chain of events in motion. I began writing in June 2016 and received an offer of publication in November the following year.

Main Cover

 

Grab your own copy of Martin’s book here:  http://www.amazon.co.uk/dp/1986164888

Follow him on Twitter: @MartinGeraght1

Check out his website here:  www.martingeraghty.co.uk

 

Monday marketing. 3 quick tips.

Happy new week everyone. Here are 3 quick tips about scheduling social media posts or tidying up your Twitter feeds. Marketing can eat into your day, so I am sharing some great tools to help you schedule in some of the posts to save time. I don’t agree with all posts being scheduled, as the idea of social media, is to be social! Interaction is the main way to keep and grow your Twitter/ Facebook accounts etc.

Logic meme by Lizzie Chantree.png

  1. SocialOomph: This a is a scheduling app. It has free and paid options. You can run a free trial to see if it is the app for you. You can schedule tweets, Facebook posts and blog posts, add images and links.
  2. Hootsuite: Hootsuite is a bit clunky for me, but it is a great place to start when you are looking for content to retweet on Twitter or you have your own information to schedule. Because this app updates so often with new news items, it can be slow. The upside is that there is a wealth of information to choose from and it is very easy to use.
  3. Manageflitter: This is a good app for unfollowing anyone who doesn’t follow you back. There have been recent changes, so unless you pay for the basic service, you can only have about 30 unfollows a day. For their basic package, you can unfollow as many as you like.

 

Introducing… Sue Barnard.

Today I am thrilled to be introducing you to a lady who is not only a wonderful author, but who is also very supportive of other writers. I absolutely love the quote that Sue sent me to describe her personality, as the saying is so true! That’s my excuse and I’m sticking with it now that I’ve seen this artwork.

Meet Sue Barnard

And a little about me:
I’m a novelist, editor and award-winning poet whose family history is far stranger than any work of fiction. I’d write a book about it if I thought anyone would believe me.
My son once described me as “professionally weird”.
A photo which says something about me: 
IMG_0723.jpg
Sue’s book cover:
IMG_0711.jpg

Getting messy.

After looking at options available on the internet and not finding what I needed, I decided that I would make my own tablecloths for the book launch of my latest book, If you love me, I’m yours. As the book is about a family of eccentric artists, I wanted an art and love theme. I thought that it would be nice for my guests to be able to create their own are during the launch.

My solution was to grab some old colouring in books my children have grown out of and to get messy! The results are something I’m really pleased with. Firstly, I placed the colouring pages face down on a round table, then tuck them together with Sellotape and a glue stick. Next I turned them over and trimmed the edges freehand. I did the same with the inner edge. Next I lifted it all up and placed it onto a pink tablecloth that matches my book cover colour. Voila! It cost me £1 for the plastic tablecloth.

Once again I will be having gift bags with my bookmarks and some sweets inside. This will create the centrepiece of the table. I will also add small silver pots with mini felt tip pens beside each bag, so that everyone can create a masterpiece! Let me know what you think.

IMG_6425

 

 

IMG_6430

 

IMG_6433.jpg

Monday Marketing. 3 quick tips.

Happy new week everyone. Today’s 3 quick marketing tips are about pinned tweets. I have written about this before, but it’s easy to forget how important they are. It might look good for your Twitter account to have hundreds of retweets of it’s pinned tweet, but if someone has already retweeted it, they can’t do it again. This means they have to search through your Twitter feed to RT your work.

Creativity blossoming meme by Lizzie Chantree.png

  1. Update your pinned tweet often. Even if you do it once a week, or every few days, it gives visitors something new to RT without searching your timeline.
  2. If you are using a daily hashtag, for example, #tuesnews or #MondayMotivation pin it to your profile for that day only. Check out the daily trending hashtags and add one to your pinned tweet that day. I regularly look at trending hashtags and make a tweet with it in. It’s great for networking and helps spread the word about your business or product.
  3. Regularly check out the pinned tweets of your followers and RT them. In return, some will do the same in support of your work. Having a pinned tweet shows the most current information about you. If it is years old, it is confusing to visitors and the information might be out of date.

Check out my Twitter timeline here to see my latest pinned tweet to get some idea of how it works.

The Secret by Katharine Johnson.

author pic.JPG

Author Katharine Johnson.

About the author

Katharine Johnson likes writing about ordinary people in extraordinary situations. She’s passionate about old houses and the stories they have to tell. She grew up in Bristol and has lived in Italy. She currently lives in Berkshire but spends as much time as she can in the Lucca area of Tuscany. When not writing you’ll find her exploring cities, drinking coffee, playing netball badly and walking her madcap spaniel

This is the second book set at Villa Leonida, the house at the centre of The Silence which was published last year but it’s a standalone story.

In The Silence some bodies were discovered at Villa Leonida, an idyllic holiday home, during a children’s game of hide-and-seek on a family holiday. They  were found to relate back to the summer of 1992.

A year on, in The Secret, the villa has been put up for sale. Which for elderly resident Sonia can only mean one thing – that the renewed interest and gossip will lead to the discovery of her own secret which relates to that same evening at the villa in 1992.

But while she’s desperate to keep the past hidden another resident, Carlo, can’t leave it alone. He’s determined to discover the truth about a wartime atrocity in which Sonia’s mother and his own played a part.

IMG_6714.JPG

Here’s the blurb:

Love, lies and betrayal in wartime Italy. Two girls growing up in Mussolini’s Italy share a secret that has devastating consequences. Against a backdrop of fear, poverty and confusion during the Second World War friendship is tested and loyalties divided. But a chance encounter changes everything. The girls’ lives diverge when beautiful, daring Martina marries and moves into Villa Leonida, the most prestigious house I their Tuscan village while plain, studious Irena trains to be a teacher.

But neither marriage, nor life at Villa Leonida are as Martina imagined. And as other people’s lives take on a new purpose, Irena finds herself left behind.

Decades later a tragedy at the villa coincides with the discovery of an abandoned baby whose identity threatens to re-open old wounds. While Irena’s son is determined to get to the truth, Martina’s daughter is desperate to keep the past hidden.

The Secret is published by Crooked Cat Books and is available in paperback £6.99 and kindle £1.99 here: http://thesecretjohnson

Find out more at the Online launch on 1-2  June  https://www.facebook.com/events/111942169663863/

Social Links

Facebook https://www.facebook.com/Katharinejohnsonauthor/

Twitter https://twitter.com/@kjohnsonwrites

Website/blog https://katyjohnsonblog.wordpress.com

Secret cover.jpg

Introducing… Jess B Moore.

Today’s Introducing feature welcomes author Jess B Moore.

Introducing Jess:

I play the flute, and loved marching band.  Proud band geek here.  My high school aptitude test recommended I study library science, which I scoffed at, but probably should have pursued.  My degree is in dental hygiene, which seemed like a good idea at the time.  I stay at home with my kids – we homeschool – and read/write every chance I get.  My favourite food group is berries – strawberries, blueberries, raspberries, you name a berry and I’ll wish I had some to devour.  
 
Photo 
I can’t remember how old I am in this old photo, but I’ve always loved it and thought it captured me well.  It took some digging to find it, as it we pre-digital photography.  Haha! 

IMG_2071

 

Jess is a writer of love stories.  When she’s not writing, she’s busy mothering her talented and stubborn children, reading obscene numbers of books, and knitting scarves she’ll likely never finish.

Jess lives in small town North Carolina with her bluegrass obsessed family.  She takes too many pictures of her cat, thinking the Internet loves him as much as she does.  She is a firm believer of swapping stories over coffee or wine, and that there should always be dark chocolate involved.

The Guilt of a Sparrow is her debut novel combining her interests in family, music, and small towns into a thoughtful tale of growing up and falling in love.  Her second book, Fierce Grace, follows similar themes in a whole new way, and will be available later in 2018.

TheGuiltofaSparrow_cover-1.jpeg

 

Find out more about Jess from her social media pages:

 

 

 

 

 

 

Book blurb 

Magnolia Porter has spent the entirety of her twenty-four years satisfying her mother’s guilt. She was the good girl to her trouble making brother, Lucian – the one left behind to hold her mother together after he died. She is an invisible girl in a small town carrying the burden of her family’s loss and pain. Maggie was nobody trying desperately to be somebody.

Cotton MacKenna is the one with the temper. Of the five MacKenna boys, he’s the one most likely to throw the first punch. Never mind all those fights were a decade ago, all in an attempt to save a sweet girl from her bullying older brother. Now, Cotton has grown up, with his own photography business, yet as the fourth in the line of MacKennas, he would only ever be known for his past. Time for a change.

Maggie and Cotton are more than the labels placed on them, put there by their families, the town, and themselves.

A meddling best friend. Bluegrass jams. Small town gossiping. Love, loss, and family ties. Learning how to be who you are outside of who you were told to be. With humor and plenty of romance, of course.

Mailing lists

Lizzie Chantree blog 7

I’ve read a lot about the importance of mailing lists and with new legislation coming in with regard to privacy, it’s been pretty hectic for everyone who has a subscriber list, not only trying to work out what it means, but also to make sure we comply if we can.

I have been working with my publisher and have a book out this year, another in July and am writing a third. In between this and marketing my books, I have found it difficult to keep up with sending out newsletters or building that all important mailing list. My apologies to everyone. I use MailChimp for my newsletters, have still sent out a newsletter offering my subscribers the option to unsubscribe or to stay and have a privacy page on my blog now.

This has actually given me the drive to begin proper newsletter and to keep up with sending out news of my writing. I’m not going to send it more than once a month, but it will have more content and things that aren’t on my blog. It won’t be a sales letter, but it will be topical news about my writing journey and some marketing tips that aren’t on my blog, which are just for subscribers.

 

Wishing you all a fun filled and creative weekend.

 

From Lizzie

 

🙂