SEO and time saving tips for authors.

Hello everyone. I hope you had a relaxing weekend. For my Monday Marketing post today, I thought I’d offer some tips on something that can really save time for other bloggers and website owners who might be promoting your work, and hopefully improve SEO rankings on blog posts and website articles.

I found out years ago about the importance of naming your photos. I have blogged about this many times but it still happens a lot and it’s a simple thing to change. When people send me photos to appear on my blog, or social media feeds, they sometimes send them titled image001 image201 Book cover 4, picture in Spain etc! When Google search for content, they are always looking for something original, not only should you add your own content to posts to make them stand out and fly up the rankings, but the titles that you give your photos are so important. Not only do they register as the name of the photo and not another image001 or book cover 4, but they stand as an original image that you have given a name to. For example, I have called this photo, Lizzie Chantree author photo:

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This means that if I send this picture to someone to use on their website, they don’t have to spend hours trawling through photos to try and find the one I have sent them that they saved to their blog posts file, or other author files ages ago. They can simply search for photos with my name and all of the picture I have sent them will appear. If I am searching for a book cover an author has sent me earlier in the month that I have saved to an author file, I can easily spot the book’s name, but there might be over 100 book covers 1,2,3,4,5,6 etc. Simply naming your photos when you save them to your computer saves bloggers, website owners and anyone sharing your work a lot of time and energy and it also helps Google to recognise it. This means that they might be more likely to keep photos that aren’t clogging up their computers and confusing them with the same names and perhaps when they are uploading someone else’s photos to a blog post, they might think of you again as you are so easy to work with and provided professional content, that they can simply search for and find. Have an amazing week everyone!

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Introducing Jess B Moore.

Today’s guest, Jess B Moore, is not only a great writer, but she’s fun, friendly and full of great ideas. Her books are a joy to read and if you haven’t picked one up yet, give one a try. In my view, you won’t be disappointed! Jess also has a beautiful Instagram page. If you like seeing lots of pretty bookish posts, pop by and check her page out.

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From Jess:

Jess B Moore is a writer of love stories.  When she’s not writing, she’s busy mothering her talented and stubborn children, reading obscene numbers of books, and knitting scarves she’ll likely never finish.   

Jess lives in small town North Carolina with her bluegrass obsessed family.  She takes too many pictures of her cats, thinking the Internet loves them as much as she does.  She is a firm believer of swapping stories over coffee or wine, and that there should always be dark chocolate involved.   

The Guilt of a Sparrow is her debut novel combining her interests in family, music, and small towns into a thoughtful tale of growing up and falling in love.  Her second book, Fierce Grace, follows similar themes in a whole new way, and is NOW available.  The Worth of a Penny, Jess’ third novel, the sequel to The Guilt of a Sparrow, will be out Spring 2019. 

You can read her new book Beauty & Melancholy in monthly installments by signing up for her newsletter

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Purchase links:
The Guilt of a Sparrow – mybook.to/guiltsparrow
Fierce Grace – mybook.to/fiercegrace
 
Author links: 
Website – jessbmoore.com

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Visit the #RRBC pop-up book shop!

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This December 2018, marks the start of a 15-day BOOKS & BUDZ HOLIDAY “POP-UP” BOOKSHOP for my book group which is called RRBC. Check out the selection of romance books in the store with this link: ROMANCE

This amazing promotional event is popping up for two weeks only, to help you make your holiday shopping a breeze for those bookworms and big book lovers on your list.

The venue has so much to offer, and although I want to tell you all about it here, I’d rather wait for you to drop in to see it all for yourself, as there are so many new authors to discover there.

When you visit certain areas of the (virtual) venue, you will see dollar signs ($) around everywhere.  This is a reminder that there are some really good book deals here and we want you to not leave without first making a book purchase (or one, or two, or three…well, you get my drift).

Let me tell you what you will get for making a one, two, three or more book purchase:  one lucky randomly drawn winner will win a $50 Amazon gift card, and a few other randomly drawn lucky winners, will also win Amazon gift cards, in varying amounts!

To earn entry into this wonderful drawing, you must purchase a title from the “pop-up” and you must email us proof of that purchase (made between Dec. 1st and Dec. 15th) to RRBCInfo@gmail.com. (Simply take a snapshot of your Amazon receipt with your phone or computer).

For every purchase receipt that you send to us, you get 1 entry into the drawing.  Some books are FREE, some are $.99 cents, some are $1.99, $2.99, $3.99…again, you get my drift.  You’ll be able to shop under each price point that you’d like to spend in.

Click the link below to visit the location:  #RRBC pop up bookshop

(This link should be live from the start of December 2018)

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Monday Marketing. 3 Quick tips.

Hello everyone. I hope you had an amazing weekend. On Friday, and over the weekend, my publisher did a free book sale with lots of their authors. I was lucky enough for the two books I had in the sale, Ninja School Mum and If you love me, I’m yours, to both rise to #1 on Amazon.co.uk and Amazon.com in multiple categories on the first day of the sale. Ninja School Mum is now #11 on the bestsellers lists in paid sales and IYLMIY is in the top #42. I decided to go all out and try some new ideas for the sale, so here’s what I did for the sale:

  1. I redesigned all of my social media headers. This was time consuming, but across all of my platforms the theme matched. As it’s nearly Christmas, I made them festive. Whichever page you looked at for my social media, you would have seen a complimentary design. I offer a design service for anyone who doesn’t know how to make social media headers or graphics and ads, but you can make free designs on places like Visme or Canva
  2. I made myself a slogan. I chose, ‘A gift for you!‘ This told my readers that I had something for them, to say thanks for being such wonderful readers. It also fit perfectly with my Christmas theme.
  3. I made Twitter, Facebook, Instagram, Pinterest, blog posts. These all matched my social media headers. I made several, so that I didn’t spam my timeline with the same content over the three day sale.

 

Twitter header:

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Facebook header:

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Facebook and Twitter timeline graphics:

Instagram post:

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A gift for you!

Happy Friday everyone. From around 10am on the 23rd November until the end of the day on the 25th November 2018, you are able to download your own FREE copy of my two latest Bestselling Romance Reads, Ninja School Mum and If you love me, I’m yours. I hope the stories make you smile and that you have an amazing weekend. Happy reading! From Lizzie.

Winter book sale. Lizzie Chantree

 

Universal book buy link: If you love me, I’m yous: viewbook.at/IfYouLoveMe-ImYours

Universal book buy link: Ninja School Mum: viewbook.at/NinjaSchoolMum

 

Introducing Katharine Johnson.

I’m thrilled to have this lovely lady on my blog today as she’s super friendly, always happy to offer support to other authors and is a ray of sunshine! She has a new book out and after enjoying her first novel, The Secret, I can’t wait begin reading The Silence.

Introducing talented author, Katharine Johnson.

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About Katharine:

Katharine Johnson is a freelance writer and editor and has worked for a variety of magazines. She has a passion for crime novels, old houses and all things italian (except tiramisu). She grew up in Bristol and has lived in Italy. She currently lives in Berkshire with her husband, three children and madcap spaniel. When not writing she plays netball badly and is a room guide in a stately home. She is currently writing her third novel.

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Book blurb:

“A gripping tale of secrets and lies remembered long after the last page.” – Amanda James, author of Behind the Lie.

Doctor Abby Fenton has a rewarding career, a loving family, an enviable lifestyle – and a secret that could destroy everything.

When human remains are discovered in the grounds of an idyllic Tuscan holiday home she is forced to confront the memories she has suppressed until now and relive the summer she spent at the villa in 1992. A summer that ended in tragedy. The nearer she gets to the truth the closer she comes to losing her sanity.

In order to hold onto the people she loves most, she must make sure they never discover what she did. But the reappearance of someone else from that summer threatens to blow her secret wide open.

Book Links:

The Secret

The Silence

For Katharine’s latest news, writing advice, book releases and gossip follow her on:
Twitter: @kjohnsonwrites
Facebook:  Facebook.com/katharinejohnsonauthor
Website:  website/blog www.katyjohnsonblog.wordpress.com

www.crookedcatbooks.com

Monday Marketing.

Hello everyone. I’ve been reading some interesting marketing articles this week, but the one that struck a chord the most was about branding. The article I read mentioned about updating your branding/author brand every three to four months. What do you think about that? Do you follow this idea for your own writing or business?

The article didn’t mean to change your logo or pay for new author photos for your books, but to update your social media headers, ads, tweets, posts and book photos regularly. I updated mine when my latest book came out in July, and do change it with every book release, but am now thinking that I might give the headers etc an overhaul. I do however, update my social media graphics/book posts each week and interact with my followers there regularly.

Here are some of my branding concepts that follow through for book launches and author talks. You can see how it changes for each book, but stays within my theme of romance.

Ninja School Mum book launch:
If you love me, I’m yours book launch:
My Author branding:

 

It’s good if your business or writing page reflects what you do or the genre you write in, otherwise it’s confusing to customers. Whichever way you go forward, keep in mind that you are telling a story about who you are as a business/person/writer and you can do this very well with images and text. Get it right and it will help people understand what you are all about and help them to decide to visit again. Have a fabulous week everyone. From Lizzie.

Introducing Angela Wren.

Today’s guest is author Angela Wren. Angela is a really supportive fellow author who is always happy to offer advice and who writes fabulous novels. I ask my introducing guests to send me a photo that shows their personality, so I really enjoy seeing what they send across.

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Meet Angela.

Having followed a career in Project and Business Change Management, I escaped to work as an Actor and Director ata localtheatre.  I’ve been involved with theatre since I was 6 years old.  Getting rid of the job meant I could work in theatre more meaningfully and begin my journey towards publication.  I’ve always loved stories and I am an avid reader.  Writing my own stories seemed a natural progression to me and I began working towards this goal in 2005.

My novels are set in the Cévennes in south-central France.  It’s a rugged upland area, sparsely populated, with spectacular scenery and tiny villages and towns with a fascinating history.  I write cosy crime and my investigator is Jacques Forêt.  A steely and determined ex-cop who won’t give up until he gets the culprit.  I also write short stories, comic flash-fiction and have drafted two one-act plays that have been recorded for local radio.

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Blurb for Montbel:

A clear-cut case?

A re-examination of a closed police case brings investigator, Jacques Forêt, up against an old adversary. After the murder of a key witness, Jacques finds himself, and his team, being pursued.

When a vital piece of evidence throws a completely different light on Jacques’ case, his adversary becomes more aggressive, and Investigating Magistrate Pelletier threatens to sequester all of Jacques papers and shut down the investigation.

Can Jacques find all the answers before Pelletier steps in?

 

Social media links:

Amazon : AngelaWren

Website : www.angelawren.co.uk

Blog : www.jamesetmoi.blogspot.com

Facebook : Angela Wren

Goodreads : Angela Wren

Contact an author: Angela Wren

#NaNoWriMo

Hello everyone. I’ve been busy editing a manuscript whilst attempting to begin a new romance novel for #NaNoWriMo (National Novel Writing Month), 2018. So far I’ve managed about 7,300 words, but I’m not pressuring myself with the daily writing targets, as I’m multi-tasking. I really enjoy seeing how everyone is getting on with either joining in online, but with other writing projects, or sharing their word counts on social media and writing group forums.

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It is sad when anyone posts that they can’t keep up or are not reaching their own daily word goals, as the fun of the writing challenge for me, is not about reaching the winners 50,000 word total, but in getting something new well underway, be it with a few thousand words or a full manuscript. I have seen people join in with word sprints, where they all sit in their own offices or homes at the same time and see how much they can all write in the same time frame. Also there are groups forming in cafes and libraries all over the country to have write ins, and friendships are forming over mutual support of a new plot line and character ideas. The writing community is full of wonderful people who are so generous with their time, that it really is the best job in the world for me. Happy writing everyone!