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Lizzie Chantree blog

 

Hello everyone. I hope you had an amazing weekend. Today’s Monday Marketing is about how shareable your blog posts are. I find it really frustrating when I find a great blog to read and want to share it with my 60.4k real twitter followers. I love tweeting about topics that interest me and hope my Twitter followers enjoy them to. I read a lot of articles and often add them to my social media timelines. If there is no way to share an article, I leave it and sometimes don’t return to that site.

Tip 1.

Add social media sharing buttons to each article. Most websites and blogs have plugins you can add to easily share to Twitter Facebook, Pinterest, LinkedIn and more. It might be worth taking the time to call to whoever is hosting you site to ask how to add these buttons, but with WordPress, you simply click the plugin tab, find the ones for social sharing and then click install. They then appear at the end of every post you add to your site.

Tip 2.

Visuals. Always add visuals or photographs to your blog posts, Tweets and Facebook pages. Tweet images get on average 150% more RT’s than tweets without an image and on Facebook, posts with photos or images get approx. 87% more interaction. The images often catch the eye and engage the reader of the tweet or post.

Tip 3.

It’s often a good idea to add your Twitter timeline and Facebook details to your blog page or website at the side of the front page. This updates as often as you send out a new post, so your site has fresh content and it encourages readers to visit your other social media sites. You can do this by adding a widget to the sidebar on your blog post. Once again, a quick telephone call to your site provider will be the quickest way to understand how to do this. Most blogs and websites have a social sharing section in the plugins or widget sidebar in the menu, where you just have to say where you want it to go on your site and then click install.

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Don’t forget to join me for #CreativeBizHour on Twitter tonight @Lizzie_Chantree for an hour of creative chat and networking. Just add the hashtag to tweets and replies to chat to join in.

Monday Marketing. 3 Quick tips.

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Hello everyone. I’ve been travelling in Spain and around the U.K. for the last few weeks and have been writing a new book. When I write I am inspired by views and the hustle and bustle of people around me, but I also like quiet writing time in my own studio, where I don’t have any noise other than the tapping of the computer keys while I type.

I have been working on social media and branding too and am trying a new app, Visme. I was offered a professional account to try and see what I thought of the software and so far so good. The basic software is ok, but once you log into the premium settings, there is so much to explore. I will write a blog post about it when I have found out exactly what the best features are. For now, check out https://www.visme.co to decide for yourself.

Some tips on discovering your own author brand:

  1. Define your brand. What is your purpose? How do you communicate your message and make an impact? For me this is letting my readers know what my ethos is, my writing style and why they might like my books. Take a look through my blog page and social media sites. They all have the same branding and hopefully tell my readers that I write romance novels.
  2. Do you have a professional headshot that you use across all social media platforms. It’s worth getting a proper photos taken or asking a friend to take one for you.
  3. Do you have a digital media kit? This is a marketing package that states what genre your books are, prices, page length, release dates etc.  This makes it easy for journalists to upload relevant information without hours of research. Check out my media kit page here for some tips.

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Have work, will travel.

It’s holiday season and I’ve been trying to be organised, as the term finishes for this school year. Fitting writing into family life can be great fun, but also a challenge. I write all of my books by hand in A4 green Tink notebooks and then transcribe them onto a computer. This means that I can easily pick my work up and carry it anywhere with me. This made me think about travel and holidays. I do like to relax on holiday, but also find it a great inspiration for my work. Different scenery and a change in temperature can make you feel more at ease and able to let the words flow. I particularly love to write in Spain and France as I enjoy looking at the countryside and the architecture. The U.K. inspires me with it’s history and eclectic styles too.

If you are stuck in any kind of writing rut, perhaps a change of scenery is all you need. I don’t mean two weeks in Cannes, but even working outside or moving rooms for a while with your laptop if you have one, or taking your notebooks and sitting on a beach nearby or somewhere with a good view, might be enough to change your mood and give you fresh ideas.

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Top tips for utilising the views nearby. 3 Quick Tips. 

  1. Plan a day where you can take your writing tools to a new location. Sit and take in the scenery and draw inspiration from your surroundings.
  2. If you are already on holiday, keep a notebook in your bag or pocket. You never know when you might see something interesting, or notice a location that could fit seamlessly into your latest book, blog or article.
  3. Take photos. These photos can become your own stock photography. Keep them in folders on your computer and instead of buying stock images for promotion, upload your own images into software like Canva to keep costs to a minimum for your own designs. These photos might also come in useful when you are writing about locations for descriptive reference.

Monday Marketing. 3 quick tips.

Happy new week everyone. Its been a hectic couple of weeks here, with a paperback and ebook launch, but it has been very exciting too. We all lead such busy lives, so how do we keep up with current social media trends and changes and not miss anything that might have an effect on our writing or business? There are places to go to find out about any major changes.

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  1. Facebook Newsroom: Facebook Newsroom  This page will give you details on how to control your newsfeed, platform updates, ad transparencies, Facebook community news and much more.
  2. Twitter’s Blog: Twitter’s Blog This page will tell you what if happening with your follower count, give tips and share latest news. Some people will see their Twitter follower count changing due to Twitter’s current policy on removing locked or inactive accounts.
  3. Instagram’s news page: Instagram Business News This page will tell you of trending topics, latest businesses that are popular and styles to follow.

Launch day!

Today is the launch day for my latest book, If you love me, I’m yours! This is the second book I have launched this year and it’s been a rollercoaster of excitement and a lot of hard work to get to this point in my life. I hope you will take a look at my book, enjoy finding out more about the characters and if the story intrigues you, purchase a copy of your own. Update: It’s now on the Amazon bestseller’s lists on it’s first day of publication!

I began my career working from a market stall and worked my way up to owning two retail shops and a wholesale business. Due to my youngest daughter’s ill health, which lasted for seven years, I had to make a change to my life and career, as I needed to be at home. From this dark time, blossomed a new career and I have met so many talented authors and amazing readers. I don’t know where I would be without you all, as you make me smile even day and I’m very grateful for your support and encouragement.

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I really hope that my books make you smile and that you get as much pleasure from reading the stories, as I do from writing them. Have a great day! From Lizzie.

Book description:

‘If you love me, I’m yours…’

Maud didn’t mind being boring, not really. She had a sensible job, clothes, and love life… if you counted an overbearing ex who had thanked her, rolled over and was snoring before she even realised he’d begun! She could tolerate not fulfilling her dreams, if her parents would pay her one compliment about the only thing she was passionate about in life: her art.

Dot should have fit in with her flamboyant and slightly eccentric family of talented artists, but somehow, she was an anomaly who couldn’t paint. She tried hard to be part of their world by becoming an art agent extraordinaire, but she dreamed of finding her own voice.

Dot’s brother Nate, a smoulderingly sexy and famous artist, was adored by everyone. His creative talent left them in awe of his ability to capture such passion on canvas. Women worshipped him, and even Dot’s friend Maud flushed and bumped into things when he walked into a room, but a tragic event in his past had left him emotionally and physically scarred, and reluctant to face the world again.

Someone was leaving exquisite little paintings on park benches, with a tag saying, ‘If you love me, I’m yours’. The art was so fresh and cutting-edge, that it generated a media frenzy and a scramble to discover where the mystery artist could be hiding. The revelation of who the prodigious artist was interlinked Maud, Dot and Nate’s lives forever, but their worlds came crashing down.

Were bonds of friendship, love and loyalty strong enough to withstand fame, success and scandal?

 

Book launch photos:

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Monday marketing. 3 Quick tips.

I hope you’ve all had a relaxing weekend? Today’s tips are about generating marketing for yourself without having to pay out to a marketing budget. I’ve been running networking hours for years and have taught myself quite a few ways to market my work, but when I started out, I literally had no clue where to start. Today, there are many ways for you to simply promote your product, book or social media page, with images and text.

  1. Check out the Canva app. You can get this for free on your computer or phone. It is a graphics editing site. It has pre-made templates for all of the social media sites, like Twitter, Facebook, Instagram and more. Simply select the template you want to use, then upload your own photos from the tab on the left hand side and drag the photo you want to use into the template. You can then click and highlight the text and change it’s colour, font, size and the actual text. It takes a while to play around with and familiarise yourself with it’s function, but it’s a great app to use for free marketing. You can purchase photos for around $1 if you want different picture, but sites like Pixabay have free photos that you can download to your computer and then upload onto Canva for free.
  2. IMGFlip.com is another meme or image and text generator. Simply type in the theme you are looking for, for example, travel, and then choose a picture from the selection shown. Change the text in the two text boxes on the right hand side and then save your image.
  3. The third way, which is more time consuming and will only work if you have the correct programmes on your computer, is to Google the correct image sizes for the social media site you want to use and then set up an image on Photoshop. You can then easily add text and swap the images around once you have set up your own template. Once you have your own template, the possibilities are endless.

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This is a Canva design template I added my book cover and text to.

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This is an IMGFlip template with my words on it.

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This is a Photoshop template that I made myself.

 

Monday marketing. 3 quick tips.

Happy new week everyone. Here are 3 quick tips about scheduling social media posts or tidying up your Twitter feeds. Marketing can eat into your day, so I am sharing some great tools to help you schedule in some of the posts to save time. I don’t agree with all posts being scheduled, as the idea of social media, is to be social! Interaction is the main way to keep and grow your Twitter/ Facebook accounts etc.

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  1. SocialOomph: This a is a scheduling app. It has free and paid options. You can run a free trial to see if it is the app for you. You can schedule tweets, Facebook posts and blog posts, add images and links.
  2. Hootsuite: Hootsuite is a bit clunky for me, but it is a great place to start when you are looking for content to retweet on Twitter or you have your own information to schedule. Because this app updates so often with new news items, it can be slow. The upside is that there is a wealth of information to choose from and it is very easy to use.
  3. Manageflitter: This is a good app for unfollowing anyone who doesn’t follow you back. There have been recent changes, so unless you pay for the basic service, you can only have about 30 unfollows a day. For their basic package, you can unfollow as many as you like.

 

Monday Marketing. 3 quick tips.

Happy new week everyone. Today’s 3 quick marketing tips are about pinned tweets. I have written about this before, but it’s easy to forget how important they are. It might look good for your Twitter account to have hundreds of retweets of it’s pinned tweet, but if someone has already retweeted it, they can’t do it again. This means they have to search through your Twitter feed to RT your work.

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  1. Update your pinned tweet often. Even if you do it once a week, or every few days, it gives visitors something new to RT without searching your timeline.
  2. If you are using a daily hashtag, for example, #tuesnews or #MondayMotivation pin it to your profile for that day only. Check out the daily trending hashtags and add one to your pinned tweet that day. I regularly look at trending hashtags and make a tweet with it in. It’s great for networking and helps spread the word about your business or product.
  3. Regularly check out the pinned tweets of your followers and RT them. In return, some will do the same in support of your work. Having a pinned tweet shows the most current information about you. If it is years old, it is confusing to visitors and the information might be out of date.

Check out my Twitter timeline here to see my latest pinned tweet to get some idea of how it works.

Monday marketing. 3 Quick Tips.

Today’s Monday Marketing and 3 quick tips is about your author website. This is often the first thing a reader, agent or publisher looks for after hearing about your work. If it looks professional and fits with your genre and writing style, then the message you are sending out is more coherent.

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  1. Pick colours, images and fonts for your website that reflect your genre.
  2.  Keep the content fresh. Google Analytics can tell if your content is cut and pasted from another site. Some site owners add code to their text to make it easier to identify. Update your site regularly for this same reason.
  3. Most websites have category and tags options in the sidebar when you are writing a post. Don’t forget to use them. Adding tags like: romance, books, reading, Lizzie Chantree, etc, makes it easier for anyone searching for your content to find you. The same works for a short seo and meta description. If these are original, they are more likely to stand out.

Have a great week everyone! From Lizzie

 

Fill your day with sunshine.

Hi everyone. I have booked in a blog tour for the first time over the launch week of my latest book, If you love me, I’m yours. The tour is run by the lovely Rachel at Rachel’s Random Resources. If you would like to be part of that tour as a reviewer, please contact Rachel here:  https://www.rachelsrandomresources.com/if-you-love-me-im-yours

Space is limited on Rachel’s tour, as it is almost booked up already, but there are a few places left if you’d like an early copy of the book and to leave a review on your blog and Amazon on the launch week.

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I am also having my own tour in the three weeks before launch. This will be more random facts about love, life and art, as this is what the book is about. Hopefully you’ll join me along the way or become part of the tour as a host. To join my tour, sign up here, there are only a few dates remaining:  https://lizziechantree.com/tour-sign-up-iylmiy/

Check out the book here for more information: viewbook.at/IfYouLoveMe-ImYours