Happy new week everyone! Today’s Monday Marketing is about book launches. I’m currently working on my own new book launch for Ninja School Mum and thought i’d share some of the tips i’d learnt with you.

1.  Set up a blog tour team three months before your launch date. This is a great way to find people who want to support your launch and keeps them updated on the progress of your plans.

2.  Set up a document with all of the information you will need to send to the launch team. This should include blog posts, Q&A’s, promo information, book cover art, book blurb, author photo etc. Make the document easily accessible, so that the tour hosts can grab the details they need, with minimal fuss or extra work.

3.  Create a page on your blog about the blogs/websites of your tour hosts. Make a page for them on your website and add their site links. This is a great way to say thank you and to let others know about their blogs/websites.

If you would like to check out or join my tour team, the link is here:

Ninja School Mum Tour Team.