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Lizzie Chantree blog

 

Hello everyone. I hope you had an amazing weekend. Today’s Monday Marketing is about how shareable your blog posts are. I find it really frustrating when I find a great blog to read and want to share it with my 60.4k real twitter followers. I love tweeting about topics that interest me and hope my Twitter followers enjoy them to. I read a lot of articles and often add them to my social media timelines. If there is no way to share an article, I leave it and sometimes don’t return to that site.

Tip 1.

Add social media sharing buttons to each article. Most websites and blogs have plugins you can add to easily share to Twitter Facebook, Pinterest, LinkedIn and more. It might be worth taking the time to call to whoever is hosting you site to ask how to add these buttons, but with WordPress, you simply click the plugin tab, find the ones for social sharing and then click install. They then appear at the end of every post you add to your site.

Tip 2.

Visuals. Always add visuals or photographs to your blog posts, Tweets and Facebook pages. Tweet images get on average 150% more RT’s than tweets without an image and on Facebook, posts with photos or images get approx. 87% more interaction. The images often catch the eye and engage the reader of the tweet or post.

Tip 3.

It’s often a good idea to add your Twitter timeline and Facebook details to your blog page or website at the side of the front page. This updates as often as you send out a new post, so your site has fresh content and it encourages readers to visit your other social media sites. You can do this by adding a widget to the sidebar on your blog post. Once again, a quick telephone call to your site provider will be the quickest way to understand how to do this. Most blogs and websites have a social sharing section in the plugins or widget sidebar in the menu, where you just have to say where you want it to go on your site and then click install.

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Don’t forget to join me for #CreativeBizHour on Twitter tonight @Lizzie_Chantree for an hour of creative chat and networking. Just add the hashtag to tweets and replies to chat to join in.

Do mentors matter?

I have been lucky enough to have had many mentors in my life and I think they are so important when you are discovering a new field of interest. When I was inventing my first product, Runaway Spray, which is a ‘ladder’ or ‘run’ stop spray for hosiery, I had great support from business mentors from The Prince’s Trust When I wrote my first book, I discovered an international book club full of writers (RRBC) and they have been amazing in helping me to find my way in my new career, as have my fellow authors at my new publishers. I  provide mentoring myself through my networking hour on Twitter (#CreativeBizHour) and have been able to support people with new creative ideas through being a judge for Shell LiveWire’s Grand Ideas Award, and having a Facebook group where I share creative ideas with fellow artists/designers/ businesses/writers (Lizzie’s Book Group)

If you are starting a new career, or looking to push forward with your current job or hobby, then you might be surprised to find out how many people and organisations there are out there to offer unbiased help and support. Facebook and Twitter are full of networking hours and groups, you just have to search for them in the search bar and then join. With these groups, it’s good to join in and support others too. It’s about teamwork. When you have found a mentor and learnt what you need to, perhaps you can in turn become a mentor for someone else and help them on their own journey?

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In your opinion, do mentors matter and has one helped you in your life? It will be exciting to hear if anyone else has been nurtured and helped to blossom into the person they have always wanted to be.