Hello everyone. I hope you had an amazing weekend. Today’s Monday Marketing is about how shareable your blog posts are. I find it really frustrating when I find a great blog to read and want to share it with my 60.4k real twitter followers. I love tweeting about topics that interest me and hope my Twitter followers enjoy them to. I read a lot of articles and often add them to my social media timelines. If there is no way to share an article, I leave it and sometimes don’t return to that site.
Add social media sharing buttons to each article. Most websites and blogs have plugins you can add to easily share to Twitter Facebook, Pinterest, LinkedIn and more. It might be worth taking the time to call to whoever is hosting you site to ask how to add these buttons, but with WordPress, you simply click the plugin tab, find the ones for social sharing and then click install. They then appear at the end of every post you add to your site.
Visuals. Always add visuals or photographs to your blog posts, Tweets and Facebook pages. Tweet images get on average 150% more RT’s than tweets without an image and on Facebook, posts with photos or images get approx. 87% more interaction. The images often catch the eye and engage the reader of the tweet or post.
It’s often a good idea to add your Twitter timeline and Facebook details to your blog page or website at the side of the front page. This updates as often as you send out a new post, so your site has fresh content and it encourages readers to visit your other social media sites. You can do this by adding a widget to the sidebar on your blog post. Once again, a quick telephone call to your site provider will be the quickest way to understand how to do this. Most blogs and websites have a social sharing section in the plugins or widget sidebar in the menu, where you just have to say where you want it to go on your site and then click install.