Happy new week everyone. For this week’s 3 quick tips, I’m going to chat to you about author branding. It’s really important as a writer that you keep the message about your book, on brand. Do your social media pages reflect your genre and style?
- Make sure that the message you are sending out, reflects your genre of writing. What do your pages say about you at a glance. Most viewers will stay for about three seconds. Can you convey your brand in that time? Is it clear?
- Keep your branding the same across all of your social media sites.
- Follow this branding through to business cards, banner stands and any other graphics you use for your books.
Here is an example of my author branding. I write contemporary romances that are great for holidays. This is my website, Facebook page and Twitter page. You could recognise them from any of my social media sites.