Pinterest for writers.

 

Lizzie Chantree biz quotes 1

I’ve just read an article that was so interesting that I read it twice! It was about an author who used Pinterest for marketing his books. I had never thought about Pinterest other than a fun way to connect with people who enjoy design ideas, like I do. I am now beginning to see things a bit differently.

The article stated that Twitter posts have a 24 minute viewing time lifespan, Facebook posts 90 minutes and Pinterest post, 3.5 months! This is because people often go back to their favourite pins and re-pin them, share them, or just admire them and show them to friends. The most viewed pins have some sort of useful message or meme on them. Women make up 80% of users on Pinterest. On average pins are re-pinned 11 times.

Some tips for a great pin.

  1. Design your pin to be tall and thin like a bookmark. This takes up less Pinterest real estate on each page and makes it more likely to be repined. Size 300 x 800 px.
  2. Give tips or pointers. People love to read short tips, like this list!
  3. Give the edges colour, so that they stand out.
  4. Add links to your pins, so that when they are shared so is your URL.
  5. Add descriptions to your pins. Don’t leave those spaces blank. Use the opportunity to tell people about yourself or your product.

 

Making the most of Pinterest.

Pinterest can be a great tool for authors. Here are 3 tips for making the most of your Pinterest page as a writer.

Pinterest. Lizzie Chantree

1.  Create new boards with #keywords in the title. This makes them easier for others to discover and helps boost your rankings. You can also use keywords in your pin descriptions. For example, the pin above would be in Books by author Lizzie Chantree, with the descriptive keywords, BeachReads, Babe Driven, Love’s Child, Finding Gina.

2.  Post original content. Write your own content, or search the web for interesting quotes, photos, or book writing related news.

3.  Add a Pinterest widget to your blog or website. This means that every time you write an article, the widget will take the most interesting pieces and form pins for you to easily add to your Pinterest page.