SEO

SEO and time saving tips for authors.

/ lizziechantree / 15 Comments

Hello everyone. I hope you had a relaxing weekend. For my Monday Marketing post today, I thought I’d offer some tips on something that can really save time for other bloggers and website owners who might be promoting your work, and hopefully improve SEO rankings on blog posts and website articles.

I found out years ago about the importance of naming your photos. I have blogged about this many times but it still happens a lot and it’s a simple thing to change. When people send me photos to appear on my blog, or social media feeds, they sometimes send them titled image001 image201 Book cover 4, picture in Spain etc! When Google search for content, they are always looking for something original, not only should you add your own content to posts to make them stand out and fly up the rankings, but the titles that you give your photos are so important. Not only do they register as the name of the photo and not another image001 or book cover 4, but they stand as an original image that you have given a name to. For example, I have called this photo, Lizzie Chantree author photo:

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This means that if I send this picture to someone to use on their website, they don’t have to spend hours trawling through photos to try and find the one I have sent them that they saved to their blog posts file, or other author files ages ago. They can simply search for photos with my name and all of the picture I have sent them will appear. If I am searching for a book cover an author has sent me earlier in the month that I have saved to an author file, I can easily spot the book’s name, but there might be over 100 book covers 1,2,3,4,5,6 etc. Simply naming your photos when you save them to your computer saves bloggers, website owners and anyone sharing your work a lot of time and energy and it also helps Google to recognise it. This means that they might be more likely to keep photos that aren’t clogging up their computers and confusing them with the same names and perhaps when they are uploading someone else’s photos to a blog post, they might think of you again as you are so easy to work with and provided professional content, that they can simply search for and find. Have an amazing week everyone!

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SEO tips for your website.

/ lizziechantree / 16 Comments

Lizzie Chantree SEO Tips.jpg

Welcome to my blog. Today I thought I’d share 3 quick ideas about how you can improve the SEO on your website or blog. SEO is important as in ensures the visibility of your website and helps your content discoverability by search engines. This means that if someone puts a word in the search engine to find a topic, that your page is higher on the list than other peoples pages.

1.  You need SEO to provide clear navigation for the search engines to find your site. Make your articles relevant to your page and don’t veer too far off of subject. Too many terms on one site become confusing and don’t rank your site.

2 .  Write content that will keep visitors on your page and use internal links to interest them enough to stay on your site for longer. If they enjoy one article, they may like another you have written.

3.  Don’t load too many photos onto one page or have too much content. If a page is slow to load, people will rapidly click off of the page and find another website with quick loading times. Always name photos what they are and not pic 1,2,3,5, or 5! The picture for this article is called Lizzie Chantree SEO tips.

 

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