Welcome to another Monday Marketing post. I hope you’ve had a relaxing weekend and are ready for a brand new week?
Today’s topic is link backs and raising the SEO rankings of your blog or website. I recently discovered that a great way to generate more views on your site is to add internal links.
- Write an article or post with original content. Google notices if content is the same somewhere else on the web.
- Add internal links within your post. This is a great way to create more page views within one article. People often only stay on a page for a few minutes, but may click links to other related topics if highlighted in the post and stay on your website or blog for longer, which in turn will boost your SEO and make your site more visible. I have added links in this post for you to see what I mean. Click the highlighted text and you will be taken to other articles on my blog.
- How to add an internal link in WordPress: Highlight the word in your text that you would like to make an internal link, then click the insert link button in your control panel. Open a new tab/webpage in your browser and open a different page on your website that is relevant to the keyword you have highlighted and copy the link. For example: The word marketing in one of my posts, could be part of the current post, but could also lead you to another post i’ve written on the topic, which you might also enjoy. Then paste that link from the browser into the insert link box in the article you are writing. Check the open in another page box to ensure a new window opens with the alternative page, then click, add link. This will make your chosen word into a live internal link.