Today’s Marketing Post is about Twitter Marketing. I’ve noticed a lot of writers talking about how hard it is to promote their work lately and I have mentioned that supporting each other on Twitter is a good idea. Most writers will support others, but it is only fair to return the favour. Here are 3 tips for Twitter marketing.
- Join book groups on Twitter. They often have hashtags and will RT your book tweets with their hashtags in, as long as you do the same for other members of the group. Two of these groups are #RRBC and #ASMSG The members of Rave Reviews Book Club and ASMSG are very pro-active in retweeting book tweets with their hashtags. #RRBC have member of the month, and other prizes to be won for supportive members.
- Tweet support. Find some authors and bloggers with the same genre interests as you. Agree to support each other’s work across Twitter with RT’s. This is a tweet support team. You can set up automated tweets with their book links and Twitter handles in them and they can do the same for you. Apps like SocialOomph have free options and can schedule the tweets for you.
- Engage in discussion with your followers on Twitter. If you don’t talk to your followers in tweets, they won’t know anything about you other than you are selling books. If your genre is Romance, then tweet about things that would interest people who enjoy this genre. That could be relationships, travel, friendship, interiors, love, family, life goals, or anything related to romance that has a natural connection to your writing.